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Whites Beaconsfield

Revamping campaign strategy to boost CVR on TikTok

Strategy
Strategy

The Challenge

Whites Beaconsfield wanted to scale their TikTok Shop activity through targeted creative and strategic campaigns, while gaining valuable insights into their customer base.

The Approach

We deployed a revised campaign structure, built to test and scale a more diverse mix of brand, creator, and Spin-made performance content to successfully scale Whites Beaconsfield on TikTok while improving CVR.

The Results ↓

-121%
CPA Reduction
+19%
Conversion Rate
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