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Brothers Paid Social

One TV ad, 12 assets, endless reach

Paid Social
Paid Social
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The Challenge

Brothers approached us to run a paid social activation alongside their ATL TV ads on Meta with a core objective of increasing unique reach.

The Approach

We used the single TV ad to create 12 assets (including statics, animation & video) and exceeded our target reach volume by far as we were able to refresh our ads throughout the campaign.

The Results ↓

+13.4m
Unique Reach
+26.9m
Impressions
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Check out some of our other work ↓
Funding Circle Paid Social
Funding Circle Paid Social
Unlocking Paid Social as a Channel for Customer Acquisition
Warner Brothers x Harry Potter Paid Social
Warner Brothers x Harry Potter Paid Social
Optimised for Meta, refined for performance, and tracked for impact
Brothers Social Influencer
Brothers Social Influencer
Season-Shifting Buzz for Brothers Cider
Fujifilm 360 Social Strategy
Fujifilm 360 Social Strategy
Orchestrating Brand Consistency for Fujifilm
See all work
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