Brothers Paid Social

One TV ad, 12 assets, endless reach.

Paid Social

The Challenge

Brothers approached us to run a paid social activation alongside their ATL TV ads on Meta with a core objective of increasing unique reach.

The Approach

We used the single TV ad to create 12 assets (including statics, animation & video) and exceeded our target reach volume by far as we were able to refresh our ads throughout the campaign.

The Results

+13.4m
Unique Reach
+26.9m
Impressions

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Brothers Paid Social
One TV ad, 12 assets, endless reach.
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