BOL Foods Social Strategy

BOL Foods had a mission: bring fresh, plant-based goodness to the masses, but with new product launches on the horizon, they needed to cut through the social noise. Awareness was key, and so was driving sales where it mattered—right in the supermarket aisles. Enter Spin. Our task? To make sure BOL’s big launches didn’t just sit on the shelf but flew off it.

We teamed up with top-tier content creators and our in-house team to whip up creative content that couldn’t be ignored. Think thumb-stopping TikToks and scroll-pausing Meta ads designed to build buzz, amplify reach, and make every impression count. The strategy was simple but effective: capture attention, spark engagement, and turn clicks into carts.