Fujifilm

Redefining pleasure as a lifestyle

Creative
Creative

The Challenge

The sex toy brand OhDoki wanted to break away from traditional adult industry tropes and avoid explicit messaging. Instead, they aimed to be recognised as a tech-driven brand focused on innovation.

The Approach

We redefined pleasure beyond the bedroom, creating hifi production assets that celebrated sensory experiences like food, travel, hobbies, and friendship - positioning OhDoki as a lifestyle brand centred on all-encompassing pleasure.

The Results ↓

+3.5%
Engagement Rate
+705%
Views Increase
If you'd like to know how Spin can help you, hit the button below to arrange a chat or set us a brief.
Get in touch
Check out some of our other work ↓
Brothers Paid Social
Brothers Paid Social
One TV ad, 12 assets, endless reach
Acid Running Social Strategy
Acid Running Social Strategy
Inspiring demand for premium athletic wear with a social-first strategy
The Collective Social & Influencer
The Collective Social & Influencer
A spoonful of social media success
Merrell Creative Social Strategy
Merrell Creative Social Strategy
European Channel Consolidation and EMEA Content Strategy for Merrell
See all work