Senior Strategist
London, Full-Time
Salary will be disclosed before first stage interview
The Company

We’re a social media agency in the business of spinning heads and stopping thumbs – bringing together imaginative and intelligent minds to help our clients achieve jaw-dropping growth across Instagram, TikTok, Twitter, and Facebook. And that’s where you come in.

Born in 2016 with a team number you could count on half a hand, we’re now a 45+ diverse group of creators, analysts, specialists, enthusiasts, deep-thinkers and boundary-pushers. And, of course, we can’t forget about strategists.

Our blend of passion and fun has garnered us multiple awards for our exceptional work and for creating a fantastic workplace.

(This is where we brag about being recognised as one of the ‘Top 100 Best Places to Work’)

You can see more of what we’re about on our website – spinbrands.com and see our smiling faces on the ‘About Us’ page

The Role

Less about us, more about you.

Ready to join our dynamic and rapidly expanding team?

As a social agency, we thrive in an ever-changing, fast-paced environment where no two days are alike. In this energetic atmosphere, you’ll experience accelerated growth, limitless learning opportunities, and rapid career development. So, buckle up.

We are seeking an experienced and visionary Strategy Director to join our dynamic social media agency.

As the Strategy Director, you will hold a senior leadership position, responsible for overseeing all strategic aspects of our campaigns and developing the in-house strategic approach to our social media services. This role presents an exciting opportunity to shape the direction of our agency’s services and drive impactful results for our clients. Join our team of 50 talented professionals and contribute to our continued growth and success.

Catering to an astonishingly eclectic roster of clients. And believe us when we say eclectic; we’re talking about a lineup that’ll make your head SPIN! Sportswear, home security, dairy alternatives, fantasy football, exercise bikes, tech, and even the world of sex toys! Sounds like my kind of party.

Here’s what you’ll be doing…

Strategy Lead.

  • Lead the development and execution of comprehensive overarching
    communications strategy for our social media services & client campaigns, ensuring
    alignment with their business objectives.
  • Conduct thorough research and analysis to identify target audiences, industry
    trends, and competitor activities to inform strategy development using in-house
    tools, external data & our internal Data & Insights function.
  • Interpret our client briefs and help devise the right battleplans for our six core teams
    to carry out and achieve the commercial objectives.
  • Develop innovative and creative strategies that leverage social media platforms to
    drive engagement, brand awareness, and conversions.

Internal Development:

  • Create and execute the in-house strategy for our agency, aligning it with the overall business goals and objectives.
  • Collaborate with key stakeholders to deliver the agency’s value proposition,
    competitive positioning, and target markets.
  • Stay up-to-date with industry trends, emerging technologies, and best practices to ensure the agency remains at the forefront of innovation.

Team Leadership and Collaboration:

  • Grow and lead the strategy function within our team – working with the core teams as well as Data & Insights.
  • Foster a collaborative work environment that encourages creativity, knowledge
    sharing, and effective communication.
  • Build structures and frameworks for strategy that the wider team can use going
    forward.

Performance Analysis and Optimisation:

  • Monitor performance of our work, analysing data and key metrics to evaluate
    effectiveness and identify areas for improvement.
  • Develop and implement optimisation strategies to enhance campaign performance and maximise client satisfaction.
  • Provide insight and strategic know-how for client reviews such as QBRs.
Here’s what we need from you…
  • Proven experience (6+ years) in a strategic planning role within a social media agency or similar digital marketing environment.
  • Strong leadership abilities with a track record of successfully leading and inspiring teams.
  • Will need to build and lead a specialist strategy team in due course.
  • Excellent strategic thinking and problem-solving skills, with a keen eye for detail.
  • In-depth knowledge of social media platforms, trends, and best practices, in Organic, Paid & Creative.
  • Proficiency in conducting market research, competitor analysis, and audience segmentation.
  • Strong business acumen with the ability to align strategies with client objectives and agency goals.
  • Exceptional communication and presentation skills, with the ability to convey complex ideas and strategies in a clear and compelling manner.
  • Proficiency in using social media management tools and analytics platforms.
Some Specifics
  • Start Date: ASAP
  • Salary: To be disclosed on initial phone call + Quarterly performance bonus
  • Time: 38 hours, 5 days a week (Mon-Fri)
  • Location: Borough, London (hybrid – 2 days in the office per week)
  • Contract: Permanent, Full-Time
The Perks
  • A chance to play a part and make a difference in a young, rapidly developing agency whilst building your career.
  • Celebrate your wins with our quarterly bonus scheme – earn up to an impressive 20% additional salary. Cha-ching!
  • Embrace the freedom of our flexi-working policy. No need to ask permission; grab your laptop, kick back in your favourite spot, and let the productivity flow from the comforts of home.
  • Explore the world with our remote working policy, allowing you to work from anywhere (yes, even abroad!) for a whole month each year.
  • Enjoy a well-deserved 25 days of holiday, with the option to snag more through our incentive scheme.
  • Look after your mental health with access to Spill Chat, a support app that connects you with real-life therapists.
  • Look forward to Fridays with 4 PM finishes. Start your weekend early and recharge those batteries.
  • Bond with the team with team outings, monthly social events, and an epic annual trip. We know how to have fun; trust us.
Our Values
  • Constantly Curious: We’re perpetual learners, chasing what-ifs with unwavering curiosity.
  • Believe It’s Possible: We dream big and smash our comfort zones to reach new heights.
  • Make it Count: We push creative boundaries, experimenting for meaningful impact.
  • Eat The Frog: We’re action-oriented, getting the job done with a bold, go-getter attitude.

At Spin, we foster a vibrant work environment that thrives on diverse perspectives and creative ideas. As strong advocates for inclusion and representation, we actively encourage applications from individuals of all backgrounds, regardless of race, religion, gender identity, sexual orientation, or age. Beyond compliance, we take pride in building a dynamic work environment that fosters creativity and champions inclusion, diversity, and representation.

If you are a client-focused leader with a passion for driving growth and delivering exceptional service, we want to hear from you. This is a fantastic opportunity to join a dynamic team and make a significant impact. Send your CV to daisy@spinbrands.co.uk and let’s start the conversation today!

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